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Ecommerce businesses should concentrate on their newest and most exciting tactics when planning their online marketing strategies for Christmas. [Read On]
Organisations should consider mobile search when developing their strategy for search engine optimisation (SEO) campaigns, according to a new report. xAd, a leading mobile-local ad network in the USA, made the recommendation in its more recent quarterly Mobile-Local Search Stats report. [Read On]
Adobe Systems Inc has stopped developing its Flash Player for mobile browsers in a move which effectively heralds its waving of the white flag to Apple. [Read On]
Search engine optimisation (SEO) is the top source of leads for B2B and B2C marketers, according to a new report. Online marketing agency Webmarketing123 says in its 2011 State of Digital Marketing Report that SEO outperforms both pay-per-click (PPC) and social media marketing in terms of lead generation. [Read On]
Mobile social media use is gaining fast momentum in the USA. According to a new report from industry tracking organisation Comscore, 72.2 million Americans accessed social media sites from their mobile devices. [Read On]
Microsoft has created a new role of head of devices and social media for its UK portal MSN.co.uk. The computing giant has appointed Darren Waters to the role. Waters currently works as the social media editor for BBC Wales and will join Microsoft on 31 October. [Read On]
Phone provider O2 has launched an MMS service that lets its customers post picture to Twitter straight from their mobile phone. [Read On]
Bing has come to the rescue of web professionals by publishing a list of its top 18 things to know about search engine optimisation (SEO). We’ll investigate three of their top tips in this blog post. [Don’t underestimate the power of Bing. It recently came out on top over Google in a survey looking at the relevancy of search results.] [Read On]