Web Design & SEO Blog

The rumours are true – Google will be launching a cloud storage service, which will allows users to store up to 5 Gigabytes (GB) of files for free, or pay more for premium services with storage of up to 100 GB. [Read On]

Social Media Examiner recently released their fourth annual Social Media Marketing Report, a document which aims to understand how marketers are using social media in 2012. In the report, 3800 marketers have revealed where how much time they spend on their social media activities, where their central focus lies, and what rewards they gain from this investment. [Read On]

Many companies are looking to add a digital edge to their marketing mix because being visible on the web is becoming almost a prerequisite to a successful business, regardless of the sector in which it operates. When talking to clients about possible digital strategies, it is inevitable that content marketing will come up at some stage. [Read On]

Google’s changes to the way it calculates search ranking over the past year have had a profound effect on what businesses must do to maintain consistently high rankings. A detailed analysis of search results over the past few months and public announcements by Google have made it clear that to achieve high rankings, you now need more than a few optimised webpages and a strong number of backlinks – you need a content strategy that utilises several online tools. [Read On]

Many website owners are concerned about the news that in the next few weeks or months Google will introduce an update that penalises the over optimisation of websites. Many businesses, having taken the decision to invest resources in search engine optimisation (SEO) are concerned that their efforts could actually lead to their websites slipping down the rankings. [Read On]

Does social media have a role to play for business to business (B2B) companies? Companies who target other businesses as their customer base often dismiss social media as something for consumer centric (B2C) businesses, but this disregards the incredible value that LinkedIn can offer in terms of generating leads and establishing business relationships. [Read On]

If you have invested time in social media marketing for your business on Facebook, you need to be aware that commercial pages will be changing sometime over the next month (no exact date has yet been named) to fit the new Timeline style. [Read On]

Last Thursday, Google implemented its new privacy policy - despite major concerns within the technology sector about the changes. The new privacy agreement, which Google insists the users of its service follow, replaces individual policies for over 60 different services. [Read On]

The market for advertisements on social media is set to reach record levels this year with revenues across all networks predicted to total US$7.72 billion in 2012. [Read On]

Over the past few months, one social media site has come onto the radar and is generating increased excitement in both the tech and internet marketing communities. Pinterest is a social network that concentrates on the visual by operating as a digital pinboard for its members. Members can set up different pin boards onto which they attach either their own pictures or images they find on the web. [Read On]