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The market for advertisements on social media is set to reach record levels this year with revenues across all networks predicted to total US$7.72 billion in 2012. [Read On]
Over the past few months, one social media site has come onto the radar and is generating increased excitement in both the tech and internet marketing communities. Pinterest is a social network that concentrates on the visual by operating as a digital pinboard for its members. Members can set up different pin boards onto which they attach either their own pictures or images they find on the web. [Read On]
Content marketing is a current buzz phrase around the internet marketing community and is often misunderstood as well as considerably misused. In reality, the definition of content marketing is simple; it is the provision of information designed to attract your targeted customers within your sphere of influence with the intention of driving sales or other desired outcomes. [Read On]
The EU has announced plans for the new legislation that could have a worldwide impact on the internet. The proposals were outlined last week by EU Justice Commissioner Viviane Reding and have been widely highlighted in the media as promoting individual internet users ‘right to be forgotten’. [Read On]